UAE – RAK Ceramics PSC, one of the world’s largest hi-tech manufacturers of lifestyle ceramics solutions, has awarded CSC, a leading provider of next-generation technology solutions and services, with an exclusive contract to provide Systems Applications Programs (SAP) process transformation and support work over the next three years. This strategic initiative, which will be driven from CSC’s Middle East and Africa (MEA) region, is expected to make RAK Ceramics’ current SAP and service management landscape more agile and responsive to evolving business needs.

CSC MEA will deliver four integrated service streams to roll out the transformation, namely SAP Process Improvement, User/Knowledge Assessment, Automated Service Desk (SolMan), and Problem Resolution in UAE, India, and Bangladesh. A highly experienced and dedicated team of consultants will be assigned on-site in the three countries plus at CSC’s offshore center in Mumbai, to carry out all essential work.

Abdallah Massaad, Group CEO of RAK Ceramics, said: “As we invested heavily in ERP implementation and IT infrastructure, it is a great move for us as a global company to tie up with a global consulting partner. We are looking forward to the added value and improvements this will bring and as CSC MEA will help us modernize our business processes, applications and infrastructure through its next-generation technology solutions. Such a move will boost our ongoing growth initiatives through continuous reinforcement of our existing business mechanisms and procedures.”

Alok Bapna, Managing Director, CSC Middle East and Africa, said: “This strategic partnership between CSC Middle East and Africa and RAK Ceramics demonstrates our continuing commitment towards providing our clients and partners with world class solutions that can give them a competitive edge and ability to deliver unparalleled service to their own clients. We are very excited to be working with RAK ceramics on their transformational Journey.

RAK Ceramics is a global hi-tech manufacturer of premium ceramics lifestyle solutions. Specializing in high-quality ceramic and gres porcelain wall and floor tiles, sanitary ware, tableware and faucets, RAK Ceramics is a complete solutions provider for walls, floors, bathrooms and kitchens.